Privacy policy

Last updated: 6 September 2026

Who we are

The data controller is Westley Goodman, trading as Armour Shield Roofing Services (Coalville), Station Road, Hugglescote, Coalville, Leicestershire, LE67 2GB. You can contact us about anything in this policy on 07366 472857.

What we collect and why

When you submit an enquiry or quote form we collect the details you provide: your name, phone number, email address, postcode, the service you are interested in and your message. We use these solely to respond to your enquiry, arrange an inspection, provide a quote, and carry out and guarantee any work you ask us to do. If you call or message us on WhatsApp, we hold your number and the messages for the same purposes.

For security and anti-spam, our systems also process limited technical data when you submit a form: your IP address, used for rate-limiting to prevent abuse. This data is used only to protect the service and is not used to profile you.

Lawful basis

We process enquiry data because it is necessary to take steps at your request before entering into a contract (UK GDPR Article 6(1)(b)), and on the basis of our legitimate interest in responding to potential customers and protecting our website from abuse (Article 6(1)(f)). Analytics cookies, where used, are set only with your consent (Article 6(1)(a)).

Who we share it with

We do not sell your data. We share it only with service providers who help us operate: Resend (our email delivery provider, which transmits your enquiry to us), Vercel (our website hosting provider). These providers process data on our behalf under their own security commitments. We may also disclose data where required by law.

How long we keep it

We keep enquiry records only as long as needed to deal with your enquiry and any resulting work, plus the period required for legal, accounting, insurance and workmanship-guarantee purposes. Our written guarantees run for 15 years, so records of guaranteed work are kept for at least the guarantee period. Enquiries that do not lead to work are deleted once they are clearly closed.

Your rights

You have the right to access the personal data we hold about you, to have it corrected or erased, to object to or restrict its processing, and to data portability. To exercise any of these, contact us using the details above — we will respond within one month. You also have the right to complain to the Information Commissioner's Office (ico.org.uk).

Cookies and analytics

We do not currently use any analytics or advertising cookies, so there is nothing to consent to and no banner is shown. Our hosting platform (Vercel) records anonymous, cookieless page-speed and visit statistics that cannot identify you. Essential technical storage may also be used by the platform to serve the site securely. If we add analytics in future, this page will be updated and you will be asked first.

Changes to this policy

If how we handle data changes, we will update this page and the date at the top. Please check back if you want to stay informed.